Total NJ Online Gambling Accounts Created Nears 150k as Poker Traffic Surges

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Making an account at one of New Jersey’s regulated online casinos or poker rooms appears to have been on the resolution list for many in the region.

According to numbers provided by the NJ Division of Gaming Enforcement, 22,256 new accounts were created last week.

That brings the total number of accounts made since New Jersey launched regulated online gambling in late November to 148,487.

Tracking the account creation trend in NJ

Last week marked a sizeable spike in account creation when compared to the week prior, and represents the most active week since the first full week of online gambling in New Jersey:

Chart: Online Gambling Account Creation in NJThe combination of the midweek holiday and weather that may have relegated many to the indoors could explain the jump in account creation from December 30th to January 5th.

Note that the numbers only reflect raw account creation (one individual could be counted over a dozen times) and offer no direct insight into deposits, activity or other key metrics.

New Jersey online poker traffic on a tear

As the number of accounts created surged, so did online poker traffic in New Jersey.

The traffic levels at NJ’s regulated online poker rooms broke one record as the weekend approached – over 500 simultaneous cash players – and continued to rocket up over the weekend, according to data from Pokerfuse Pro (provided by

That data shows player totals peaking at 566 on Sunday, the busiest day in the relatively brief history of NJ online poker.

The network shared by PartyPoker NJ and Borgata continues to lead the way, while commands an impressive share of roughly 30% for second place.

- Chris is the publisher of Grove also serves as a consultant to various stakeholders in the regulated market for online gambling in the United States.
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